Cebuana Lhuillier’s Search for the Happiest Pinoy emerged as finalist in the Advocacy Marketing- Integrated Program category at the recently concluded PANAta Marketing Effectiveness Awards held at Hotel Intercontinental Manila in Makati City last May 25.
The PANAta Awards distinguish brand communications that strengthen and build business on top of espousing core PANA (Philippine Association of National Advertisers) values. The competition involves advertisers, advertising agencies, media agencies, advertising suppliers, academe, government agencies, and non-government organizations.
Present at the awarding ceremony were Corporate Communications Division Manager Ruth Aguilar, Public Relations Department Manager Richard Villaseran, Brand Managers Paolo Saño, Migs Ragudo, and Francis Ubaldo, and Public Relations Specialists Isaac Galang and Diane Almanzor.