Cebuana Lhuillier joined Cebu City’s Sinulog Festival on January 20.
As one of the festival’s sponsors, seven booths and a number of Cebuana Lhuillier banners were installed along the extensive stretch of the major streets of the Queen City of the South for the Sinulog Grand Parade.
Almost four million guests grooved to the rhythm of drums and native gongs as they joined the annual Cebuano celebration in honor of the revered Sto. Niño.
Alagang Cebuana Plus (ACP) Insurance, E-load and 24k cards, among others were offered to heighten awareness of the public about Cebuana Lhuillier’s wide variety of products and services. Giveaways such as fans, bag tags, shirts, calendars, pencils, pens and car shades were also distributed by the Region 4A team. Amidst colorful floats, higantes and puppeteers was Ninong Ceb who received a warm welcome from the crowd.